Book Memo: “Designing with Data”

Improving the User Experience with A/B Testing
On the ground, design practices and data science couldn’t appear to be obvious companions. But these disciplines actually work in the direction of the similar goal, serving to designers and product managers understand clients to permit them to craft elegant digital experiences. While info can enhance design, design can ship deeper meaning to info. This smart info displays you simple strategies to conduct data-driven A/B testing for making design alternatives on all of the issues from small tweaks to large-scale UX concepts. Complete with real-world examples, this e-book displays you simple strategies to make data-driven design part of your product design workflow.